University of York

20 Mar 2009
andy
University of York image

“An internationally renowned university challenges rckt to breath new life into their student recruitment strategy.”

Rckt have particular expertise when it comes to delivering intelligent design solutions for the university sector.

It was this in-depth market knowledge that the University of York were seeking when they asked rckt to develop a fresh visual approach to attracting students to their range of PGCE courses.

We gave rckt a simple yet challenging brief; create something a little different, that makes us stand out, and make every element feel part of a family. We were delighted with the results, as our profile at recruitment events has been raised beyond our expectations.

A. Person
University of York

Rckt’s solution was based around an extremely adaptable ‘Q & A’ concept, which could be used to promote a wide range of subjects. A light-hearted, humorous tone and visual style linked all the elements of the marketing collateral together.

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Math Leaflet

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