Over recent years the University had been creating video content, but this needed bring together into one powerful online home.

Rckt know us very well, and have a intrinsic understanding of our brand and its values. They have brought this brand understanding to the fore in creating a single home for our online video content. This gives us a great platform to use for student recruitment across the world

David Stanley
The University of Sheffield

Youtube Channel

Following our success at the most recent BBC Innovation Labs Rocket have won a place at the 2008 Crossover Labs. A worldwide series of events that bring together the best innovative thinkers from the world of the media and digital technology. Here is how the people who are running the project describe the concept of crossover:

“Social media, social networks, alternate reality games, serious games, user generated content and participatory story-telling: just some of the terms used to describe emerging digital media formats. With the BBC calling for ‘360′ proposals and Channel 4 describing itself as ‘network publisher’, are there new ways to engage audiences with factual topics and documentary subjects?”

Find out more at their website by clicking here.

Nick, our chief digital guru is the lucky one off to the rather nice country hotel for the week, where we hope he’ll keep us up to date through his blog.

Rocket has gone all web 2.0 with the design of a mash-up website for York and Selby. That all sounds very exciting doesn’t it, even makes Rocket sound like a trendy website design agency, where all our designers wear black and speak in jargon. Well no need to worry, our website design team are not in black and we have’nt ditched our promise never to talk rubbish.