It’s an often quoted fact that more graduates stay on in Sheffield than in any other UK city, and Sheffield regularly tops the charts when it comes to best student city. The heart of the ‘Sheffield Made Us’ campaign encourages students, past and present to share their memories and experiences of how their time in Sheffield made them who they are.

Rckt created a suite of above the line material to support the campaign which included an overall identity, You Tube channel, print advertising, outdoor media and online banner advertising.

So, if you happened to study the University of Sheffield and have some great memories to share why not visit their You Tube channel and submit your own memories!

http://www.youtube.com/user/SheffieldMadeUs

It was this in-depth market knowledge that the University of York were seeking when they asked rckt to develop a fresh visual approach to attracting students to their range of PGCE courses.

We gave rckt a simple yet challenging brief; create something a little different, that makes us stand out, and make every element feel part of a family. We were delighted with the results, as our profile at recruitment events has been raised beyond our expectations.

A. Person
University of York

Rckt’s solution was based around an extremely adaptable ‘Q & A’ concept, which could be used to promote a wide range of subjects. A light-hearted, humorous tone and visual style linked all the elements of the marketing collateral together.

Math Leaflet

Rckt’s first task was the get to the heart of the matter, discover the story and reveal what mattered. This investigation led us to the theme of being inside. The project’s strength was that graduates would learn from insiders, get to speak to insiders and even get heir CV”s in front of the people that matter. The whole concept revolved around inside knowledge. It was this  discovery that led us to the moniker: Get Me Inside.

The design challenge now ahead of us was to communicate this clear concept in a bold manner that would be able to gain a strong share of mind in the crowded media and graduate markets. The results hit the mark perfectly, delivering a strong image mark that tells a story and conveys the key concept instantly.

The North of England’s best research-led universities have come together to form a unique collaboration to enable business and industry to access world-class knowledge and gain a significant competitive advantage. This prestigious project chose Rocket to deliver their online presence.

The needs for all the universities needed to be met, and it’s quite an impressive line up: Durham, Lancaster, Leeds, Liverpool, Manchester, Newcastle, Sheffield and York. So we did well to impress them all, even though we say so ourselves.

Rocket continue to expand our expertise in the higher education sector and this project takes the number of universities we have worked with to almost 30, if you include the European institutions that are involved in the ESTOOLS project.

Have a little look at the N8 research website yourself.

We’ve been a trusted and popular provider of all sorts of creative services to the University of Sheffield for a few years now and the most recent offspring of this great relationship has been the creation of a brand new website for the University’s Executive MBA. The Management School asked Rocket to create something a little different and particularly wanted to tap into our experience of professional business to business communication.

Despite working with the University many times this project had a little unexpected twist. An off-line advertising campaign was well into the planning stage by the time Rocket came onboard and the launch date had already been set in stone. This meant we only had a couple of weeks from winning the work to making the site live. But everyone here at Rocket thrives of this sort of challenge. We worked together with our University pals and delivered the whole website in record time.

For the past couple of weeks the web design team here at Rocket HQ have been talking to U Sport and we are delighted to announced that Rocket have been chosen as the designers for their new website.

U Sport is one of Sheffield’s leading sports and gym providers and offers a huge range of facilities from swimming, all weather pitches and a state of the art gym. They have come to Rocket to give their website design a fresh new look and feel.

The brief has some key challenges, such as presenting their really great range of services in a simple and easy way, and communicating effectively with their diverse range of customers and giving them exactly what they are looking for. But the team here at Rocket are keen and eager to deliver a really great website to all the fit and sporty types of Sheffield.

While you’re here take a look around the rest of the Rocket site and
learn about our design, marketing and website services. Or just cut to the
chase and give Rocket a call on 0845 45 33 888 or Email us now.

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