The Architecture Foundation delivers diverse programmes to facilitate international and interdisciplinary exchange, stimulate critical engagement amongst professionals, policy makers and a broad public, and shape the quality of the built environment. In short, they quite like architecture.
Rckt worked to deliver a new website that offers the Architecture Foundation a new online platform to inform and engage with their many audiences. The AF run an exciting programme of events and projects in partnership with a diverse range of partners that include; Arts Council England and Tate Modern in London.
A major requirement for the new website was to fully exploit social media to promote this programme of events. Rckt has delivered a website that not only showcases their crisp new graphic identity, but uses video content, social media, book marking and sharing technology to deliver the AF’s content to as wide an audience as possible. A crucial element to the project was the creation of e-newsletters, that allow the AF to communicate directly with their members, these closely follow the new visual style and pull new visitors to the content of the website, delivering a major stream of new visitors.
www.architecture-foundation.org.uk